QBREXZA
TASK
Concept and storyboard a TV commercial that will stand out to new patients beyond just a regular medical ad.
CLIENT (Medical)
A once daily medicinal cloth designed to treat hyperhidrosis.
SWEAT THROUGH THE AGES
Man has ruled the earth for centuries, yet we still struggle with one common foe: our sweat. Sweat has been a pain in our pits since the dawn of time, but NOW there’s a modern treatment to this age-old problem. Leave your sweat worries in the past with QBREXZA, packing all the best of modern technology into a once daily wipe. Now is the time to alleviate excessive sweat with the wipe of the future.
In this concept, we’ll follow one main character through three vibrant eras of the past to see how people dealt with excessive sweat in their day. The solutions are comical, ineffective and lead the viewer down a sweaty path toward Qbrexza.
STORYBOARD
Art Director: Aubree Herrold
“It’s time to face a new era of sweat relief with QBREXZA!”
MOODBOARD
